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Nutrition Month Webinar: Website and Marketing Optimization with the Shift from Google Searches to A

Celebrate Nutrition Month by joining Dietitians of Canada's Networks for a special webinar series featuring timely, practical, and thought-provoking topics. These sessions highlight the leadership and expertise of dietitians across diverse areas of practice and provide valuable insights you can apply immediately in your work.


As AI transforms how people search for and discover services, dietitians must adapt their digital presence to remain visible, credible, and competitive. Join the Consulting Dietitians Network for a webinar that explore how the shift from traditional search engines to AI-driven discovery tools is changing marketing and client acquisition.

Participants will learn practical, actionable strategies to strengthen their positioning, structure content effectively, and build authority so they can be referenced and trusted in AI-generated responses. This session is especially valuable for consulting dietitians, private practitioners, and professionals seeking to future-proof their online visibility.

Learning Outcomes

By the end of this session, participants will be able to:

  • Understand the difference between ranking in traditional search results and being referenced by AI tools

  • Recognize how positioning, specificity, and structured content influence AI visibility

  • Implement strategies such as niche clarification, FAQ structuring, and topic authority development

  • Prioritize clarity, authority, and strategic focus to support long-term visibility and growth

Speaker

Michelle Weger, CEO of Venture Creative Collective

Michelle Weger is a bestselling author, Inspirational Speaker of the Year 2025, and CEO of Venture Creative Collective. Her digital agency has generated millions of dollars through website development, AI integration, and business automation.

Known as the world’s leading Accessible High Performance Expert, Michelle helps professionals and organizations deploy smarter systems, stronger positioning, and strategic marketing to achieve exceptional results. She teaches experts how to remain visible, trusted, and relevant in an AI-driven digital landscape.

Registration

DC Members can register here. (login will be required)

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