Practice Blog

To share practice related stories, create connections and engage readers in the amazing diversity of dietitian experiences.


Feb
09
2017

How to achieve interview success & become a media spokesperson

Gina Sunderland, a leading Canadian media dietitian, offers insider tips for those looking to work in the media. 
 

GS-HS1.jpgGina Sunderland is a leading Canadian media dietitian with a flair for fabulous food demos and displays. As a recognized expert, Gina typically tapes four back-to-back interviews for her regular segments on CTV Winnipeg Morning Live! She has also been featured in national TV and radio commercials and acts as a spokesperson for several international brands. Gina has been a Nutrition Month spokesperson for Dietitians of Canada for the past four years. As a Co-Founder of Media Training Boot Camp, Gina provides media coaching and training at conferences and events across the country, and has a consulting practice in Winnipeg. Visit her website at GinaDietitian.ca or get in touch with her via email, twitter, Instagram or LinkedIn.  

About sixteen years ago, while establishing a private practice in Winnipeg, I was asked to do a live segment for Breakfast Television about healthy lunches for kids. Without hesitation, I said yes! I knew this was a great opportunity, but I admit, I was a little scared. For those with TV experience, I’m sure you all remember that first nerve-wracking interview!
 
Something that stands out for me was trying to figure out HOW to prepare for my interview. I had no idea! I remember preparing pages of information I intended to share. I didn’t know what a key message was, and didn’t realize how quickly a 3-minute TV segment would go by. continue reading
 

Jan
22
2015

Column concepts: What goes into writing a regular nutrition column?

JenSygo1.jpgJennifer Sygo, M.Sc., is a registered dietitian and sports nutritionist with Cleveland Clinic Canada, and the nutrition columnist for the National Post. Her first book, Unmasking Superfoods: The Truth and Hype Behind Acai, Quinoa, Chia, Blueberries and More, was published by HarperCollins Canada in 2014 and reached best-seller status.  You can reach her at jsygo@rogers.com, on Twitter at @JenniferSygo, or visit her website at www.jennifersygo.com.

I started writing the nutrition column for the National Post in 2007 while working at Cleveland Clinic Canada.  Since then, I have written about 250 columns that have appeared online and in print, on topics ranging from eating disorders to the importance of bees to our food system.

I currently write two full-length 600-800 word columns per month, as well as an online feature, called "Nutrition Bites," which provides a short answer to a common or timely nutrition question (e.g. "do I really need eight cups of water per day?"). Starting in 2015, I’ll also be filming a series of video columns for the National Post website.

Initially, I spent quite a bit of time writing and editing each column... continue reading
Nov
27
2014

The voice of a dietitian yogi: A story about working with the media

Casey Berglund is a registered dietitian, national spokesperson for Dietitians of Canada and a registered yoga teacher. She is from Calgary, Alberta and specializes in mindful and intuitive eating, as well as media communications. Casey values a holistic approach for assessing clients' needs, helping them realize harmful habits and giving them practical strategies to promote realistic and sustainable changes. She also blogs at caseyberglund.com and is on Twitter @caseyberglund.

It’s been a wonderful ride working with the media independently and as a Dietitians of Canada (DC) national spokesperson. I am honored to have the opportunity to share a piece of my story here, including how it all began. It is my hope that by expressing my path and sharing “inspired actions,” that other dietitians interested in working with media will turn their dreams into reality.
 
In August 2013, I sat with a dear friend and made an intention map.
 
What is that? continue reading
Apr
23
2014

Life of a nutrition student during Nutrition Month: Taking advantage of opportunities

Tamara Sarkisian is originally Armenian and French Canadian. She started cooking at a young age and learned to cook Armenian dishes from her grandmother. Read her blog, email her at tsark029@gmail.com, follow her @tamarasarkisian or check out her #nutritious #creations on Instagram.

During March 2014, dietitians all over the country were talking about nutrition and encouraging families to “Simply Cook and Enjoy”. As a soon to be Registered Dietitian, I can say that I had the greatest experience sharing my passion for nutrition through social media and appearing on CTV Morning Live and Rogers TV in Ottawa.   continue reading

Want to subscribe?

To subscribe to the blog with your DC account, please log in here

Login

If you do not have an DC account, click Subscribe

Subscribe

Recent Posts

Tags

Tweet Tweet